About this job
Working as part of the Digital Unit within the broader Communications team
Communications Advisers in the Office of the Leader of the Opposition are responsible for managing and providing advice on the digital communication platforms of the Federal Opposition.
They work closely with Shadow Ministers, their offices, other units within the Opposition Leader’s Office and the Australian Labor Party National Secretariat to:
• Manage the online communication channels of the Federal Opposition, including Facebook, Twitter, Instagram, email and a number of websites
• Proactively drive the content development process end-to-end (written, graphic, photographic and video), from concept and creation to approvals and community engagement
• Identify opportunities for digital-first strategic communications
• Create engaging and original digital products and campaigns for the Leader, Shadow Ministers and Members of Parliament
• Manage the placement, testing, and optimisation of paid digital advertising campaigns
• Work collaboratively with teams across the Leader’s Office to identify rapid response opportunities to emerging issues
The role will involve work outside of regular hours, and frequent interstate and regional travel.
• At least 3-5 years’ experience working with digital campaigns across email, social and other online channels
• Demonstrated ability to produce high-quality and original graphics, animations and videos using visual design tools such as Photoshop, InDesign, Premiere Pro, After Effects and the rest of the Adobe suite
• Demonstrated ability to capture unique and compelling photographic and video content
• Experience with the placement, testing and optimisation of paid digital advertising – fluency with Facebook advertising and Google AdWords will be highly regarded
• A proven track record in increasing engagement with online communities through creative digital strategies
• Experience conceiving, planning and developing engaging photography and videography opportunities for on-the-ground activations
• Experience in using Google Analytics and other specific SEO tools, with an ability to produce and interpret analytical reports and provide insightful recommendations on content performance and digital asset growth
• An understanding of the Australian political landscape and functions of the Commonwealth Government
• An understanding of the intersection between digital media, the news cycle, supporter mobilisation and field campaigns
• Highly developed copywriting and story-telling skills, particularly in social media and email formats
• Excellent communication and interpersonal skills, with an ability to engage collaboratively and respectfully with external and internal stakeholders
• Sound knowledge of emerging issues and trends pertaining to digital content and social media platforms
• Experience managing web development projects
• Knowledge of HTML, CSS and proofreading skills in code and copy
• Experience managing large social media followings and/or email lists
• Experience on major campaigns, or in a campaign or advocacy organisation
This position is offered under the Members of Parliament (Staff) Act 1984 and conditions are outlined in the Commonwealth Members of Parliament Staff Enterprise Agreement 2016-2019.
Salary will be determined commensurate with relevant skills and experience. In addition, an allowance is payable.
A probationary period of three (3) months will apply.
For more information, or to submit an application, please contact Tim Christodoulou directly on [email protected] Responses to this website will not be considered.
Aboriginal and Torres Strait Islander people, women, people from culturally and linguistically diverse backgrounds, LGBTIQ+ people and people with a disability are encouraged to apply for this role.