INSPIRE: Behavioural Insights for Better Communications

Whether it’s getting people to do (and not do) certain behaviours, behavioural science is a powerful tool to help industries and governments achieve their desired goals.

This includes defining a number of techniques to improve the impact of action-oriented written communications – including letters to remind citizens to pay their taxes on time, or emails to nudge drivers to complete their medical fitness check.

To help maximise the impact of your written communications, we’ve developed the first behaviour change framework designed specifically to help public administrators: the INSPIRE framework.

In our INSPIRE: Behavioural Insights for Better Communications short-course, you will learn how to use the INSPIRE framework to improve your written communications and get the needed responses from your audiences.

Register today for this 7-day short-course, in the link provided.

Registrations close
Registrations for the June intake close 12 June (places are limited).

BehaviourWorks Australia