Government and marketing? Just be useful, the public will follow Monday August 31, 2015 By Tom Burton Communications & Technology As agencies and departments try to better understand citizen needs, along comes US marketing guru Jay Baer with some simple advice. For public servants who… Read more
Be heard, be useful: keys to effective communication Wednesday August 12, 2015 By The Mandarin Communications & Technology Is your department communicating with customers in a useful, innovative way? Do citizens even know you exist and what you can offer?… Read more